The Jelly Belly factory is located in Fairfield, California. Once you get reach the location, you will notice a Volkswagen beetle car with Jelly Belly decals all over. Before heading to the factory, you will see the visitor center. This place is where you can buy and sample different Jelly Bellies.
Photography is only allowed at the visitor center, not in the factory. However, the visitor center is quite adorable since it’s fully decorated in Jelly Belly theme.
I have visited the factory before, and from what I remember you get to do a 40 minute walking tour and you get to see different Jelly Bellies being produced (and learn about the history). Afterwards you can taste different samples.
Here are some photos at Jelly Belly:
I love Jelly Belly! One of the reasons I visited this place was to buy the Jelly Belly Buttered popcorn flavor and to sample different Jelly Bellies. I tried the Orange, Bubble Gum and of course Buttered popcorn. You can sample 3 Jelly Bellies at a time. They also have a cafe inside, which I have yet to try. And when I visited they had the Jelly Belly and Hello Kitty collaboration candies – which I also bought.
– Hours: Daily 9:00 – 17:00 (closed on New Year’s day, Easter Sunday, Thanksgiving and Christmas)
– Location: One Jelly Belly Lane, Vacaville, Fairfield, California 94533